Your Key to Greater Business Success.
And your Key to a Memorable Keynote.
Robert Quick Bostick
"Does a professional speaker have to include humor in his talk?
No. Only if he wants to get paid."
National Speakers Association
"Humor is the fastest and easiest
way to create rapport
with your audience.
Now anyone can deliver it
with optimal results."
Epiphany - a sudden awareness of
something valuable and true.
The Power of Humor and the Tools to Deliver It.
& Likability Meet
A Keynote Talk
In social media the unofficial mantra is
'be useful or be amusing, in that order.'
Until recently the only way to expand on a marketing campaign
was word of mouth.
Now marketing can be super-charged by word of mouse.
What is the most successful word of mouse "booster" today?
Could that be why the most successful
TV ads today are the funniest?
Funny commercials fly fast on the internet.
And viral marketing is inexpensive too - like free, zip, nada.
Yes, but does humor make you think
positively about a company?
5,019,430 views is a lot of likeability
for laundry soap and spot on humor.
More than 3.3 million views in 48 hours.
"The reason why many advertising and marketing
experts suggest you use humor, is because it’s
fundamental to forming positive relationships.
We buy from people we like,
and humor is the easiest
and fastest way to get there."
This may be true for marketing
but what about for Presentations?
Even more so.
When you speak and people realize
you have a sense of humor
it makes them happy. It makes you appealing.
That's why some of the most memorable presenter's are
smart and richly amusing from beginning to end.
Of course we never want to minimize the universal truth that
people have lots of fears about sharing their sense of humor.
The #1 fear being, "I'm not funny."
I can hear you now;
"I'm not! I don't get half the jokes people tell me. I forget
punchlines. People look at me and they forget punchlines.
I am the Terminator of Humor."
I understand how you feel, and you're not alone. Fortunately,
as humor coach Doni Tamblyn suggests, the remedy is simple:
"Don't try to be funny--just have a little fun."
Sounds like good advice.
That being said, don't kid yourself...
And sometimes you're embarrassingly funny.
Whether you are a Keynote speaker,
a TED speaker, an entrepreneur pitching a VC, a
salesperson pitching a customer, an executive
presenting a new strategic plan, or a rising staff
member leading a meeting for the first time...
Let me ask you a serious question.
What is your sixty-seconds strategy
to win over your audience’s undivided attention
right out of the gate?
Might I suggest a little HUMOR?
The Good News today is you don't even need
to a say word to be funny.
A perfect cartoon, quote, image or video can do all the
humor heavy lifting to win over your presentation
audience for immediate rapport.
And you get all the CREDIT for
having a GREAT sense of humor.
What's not to love about that?
Need proof that delivering a great
laugh is now easier than ever?
Click on the left image or the right image to
move the carousel in either direction.
To enlarge the image and be taken to the
creator's site click on the middle of the image.
Whether you decide to captivate
the attention of your next audience
with a hilarious comedy video by Sebastian Maniscalco (.com),
a funny personal story, a crowd-pleasing cartoon,
a funny quote, or a well-written joke,
you are more assured to earn your audience's undivided
attention right out of the gate with a smart touch of humor.
Particularly if you want to be heard,
be liked, and be memorable.
This timeless adage is always true.
"Our best first impression is a moment of shared laughter."
If you haven't read the Holy Grail recently
we want to give you a heads up that
we're working on a sequel.
The Holy Grail of Humor.
We believe great humor works wonders to make an
audience feel good. That is why we created HumorPoint,
so that anyone, regardless of position or
personality can confidently
bring the 'funny' anytime.
And with over 25 places listed above that humor
improves and optimizes outcomes that's a lot of places where you can improve results and enhance your success.
Which leaves us with the question?
Why wouldn't you use humor more often?
Maybe because you didn't have a set of humor tools to make
it easier than ever to find, use and deliver great humor.
With all of humor's benefits and opportunities
to be heard, be liked, and be memorable,
any justification our mind conjures up
for not using humor in today's humor filled world is
(wait for it)
Press Cartoon laughter buttons
Perhaps of all the communication strategies that leaders utilize,
the use of humor is most promising, but least understood.
C. B. Crawford
Remember, if they're laughing, they're buying.
CEO, Sales Training Company
Humor is viewed as an outward expression of inner competencies.
A select list of everything improved by Humor